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One strategist. A team of specialists.
Mindhyp is the team around Cezary Musiol. Cezary is the head and strategist: more than 14 years in paid advertising, over €270M in ad spend across 12 platforms. For execution, experts from each discipline work together. Based in Germany, working in English and German.
Every discipline with someone who masters it.
No generalist doing everything halfway. Strategy and accountability sit with Cezary, execution with specialists.
Strategy & steering
Cezary Musiol. Offer, unit economics, channel mix, budget and the weekly numbers. Your fixed point of contact.
Google Ads
Search, Performance Max, Shopping and YouTube. Structure, search terms, bid strategies.
Meta Ads & creatives
Campaigns on Facebook and Instagram, plus hooks, scripts and creative tests.
Tracking & data
Conversion goals, offline conversions, Conversions API and the connection to your CRM.
Funnels & landing pages
Pages that say in five seconds who the offer is for, and measure cleanly.
Email & automation
Sequences after the lead, so inquiries become customers and customers come back.
How we work
We never start with the ads. We start with the offer and the data. If the first purchase does not pay for itself, or the account measures the wrong conversions, no new creative will help.
That is why every engagement starts with a look into the account. Afterwards you know where the problem is and can decide whether you fix it yourself, your team executes, or we take over.
What you will not get from us
- Bundled packages with services you do not need
- Reports full of reach and clicks with no link to revenue
- Promises before we have seen your numbers
Cezary Musiol
Founder, head and strategist
- 14+ years in paid advertising
- €270M+ ad spend managed
- 12 platforms run hands-on, focus on Google and Meta
- Industries: pharma and online pharmacies, financial services, engineering and B2B, e-commerce, coaching, real estate
- Location: Herzogenrath near Aachen, Germany. Clients across DACH and internationally
Let me look at your numbers.
30 minutes, free of charge. You show me your ad account, I tell you where money is leaking and what I would test first. If it is not a fit, you still keep the findings.